Showing posts with label Webinars. Show all posts
Showing posts with label Webinars. Show all posts

In-car infotainment and the art of doing more with less

Granted, the title for this blog post doesn't have the pizazz of, say, "Zen and the Art of Motorcycle Maintenance." (Are you old enough to even remember that book?) But it does capture the gist of a webinar that Andy Gryc will deliver next week.

His title for the webinar is "Squeezing high-end technologies into low-end infotainment systems." Admittedly, it's more direct than mine. Which is fitting, given that Andy has direct experience designing in-car systems. OnStar, for example.

But I digress. I'm sure you'd like to know what Andy plans to cover, so here's the overview:

    Squeezing high-end technologies into low-end infotainment systems
    Today's infotainment systems have it all – full multimedia, mobile device integration, POI-enabled navigation, speech recognition, high-resolution graphics, and cloud connectivity. The only problem is all of these features come with a big price tag.
    Join Andy Gryc, automotive marketing manager, for this webinar, where he answers the question: Is it possible to build an infotainment system that meets today's customer demands with yesterday's price tag?
    A 50-minute session (plus Q&A), this webinar covers a number of techniques to help slim down your next infotainment's BOM cost; it also suggests ways to target the luxury segment as well as the more cost-conscious, high-volume one with the same basic technology.
    Date: Tuesday October 23, 2012
    Time: 12:00 pm ET
    Duration: 1 hour, including Q&A
    Who should attend: Automotive software engineers and managers

New webinar: Understanding mobile apps for the car

You're an app developer. You're looking for new opportunities. You were hoping, perhaps, that Web-connected refrigerators would be the next big thing. Being first to market with a fridge app — that would have been cool, right? I mean, literally.

Problem is, the market for fridge apps hasn't warmed up yet. I'm sure it will, though. But until then, why not the car? Cars are already connected. Car makers want to make them even more connected. And those cars will need apps, whether those apps are hosted on a phone, in the cloud, or in the car itself.

Interested? Intrigued?
Then set your calendar to the webinar happening this Thursday, June 28, at 1:00 pm ET. Here's the official synopsis:

Wouldn't your app look good here?
    Understanding Mobile Apps for Automotive
    Today's merger of mobile handsets and automotive platforms is creating a brand-new market for app developers. However there are many differences between a phone and car.
    This session provides an introduction to the automotive market for the app developer looking to get into this space. Learn how a car infotainment system is structured, UI considerations that help prevent driver distraction, why HTML5 promises to be the next killer development environment for the car, and more.


On the downside, you won't learn about apps for white goods.
But, because the webinar is hosted by my inimitable colleague Andy Gryc, who has actually written software for cars, you will get the straight goods. Which is, well, cool.