Word of the day: Electrification

At this week’s Convergence in Detroit, Mark Reuss, NA president of GM, told a crowd at Tuesday’s keynote, “Hybridization is no longer enough; electrification is the future.”

What struck me most about this statement was the word, electrification; I had yet to hear it in the automotive context. So I did what anyone with a rocket stick would do, I googled it on my way home. The trail led back to GM’s blue paper on sustainable urban mobility, Roadmap to 2030.

For some time now I’ve been thinking about getting an electric or hybrid car but have been bemoaning the lack of choice. Apparently, the fact that a new ground-transportation paradigm requires wide-spread societal alignment hadn’t occurred to me. You just put up a few recharging stations, right?

GM EN-V electric concept car
Source Wikipedia

GM makes eight recommendations in their blue paper, two of which I find to be particularly interesting:

• Integrate electrically powered, connected vehicles into a multi-modal transport system that incorporates sophisticated inter-city transport, comprehensive subway systems, traditional vehicle movement, and specialized smaller urban vehicles
   
• Identify a series of “lighthouse” projects to demonstrate the potential and viability of connected electrically driven vehicles in a controlled environment such as an eco-city or small town

It is nice to see a company taking such a definitive stand and boldly painting a vision for the future; this kind of creative thinking is what we need.

I was surprised to discover the blue paper is from 2010; still if you haven’t already read it, it is worth a look. You can download the paper from the GM web site.

Hanging out with the cool kids at the EcoCAR booth

If you read Jin Xu's post earlier this week, you are already up to speed on the EcoCAR 2 competition established by General Motors and the U.S. Department of Energy. If you didn't read it, here's the skinny: To drive home with first prize, university teams must reduce the environmental impact of a 2013 Chevy Malibu without compromising performance, safety, or consumer acceptability. If that sounds hard, it is. Which explains why, out of 150 university teams that applied to compete, only 15 made the grade.

Today, at SAE Convergence, I was lucky enough to meet two of the talented young people participating in this competition: Ahmed Uddin from Wayne State University and Andrew Palmer from Ohio State University. Ahmed and Andrew had just finished delivering remarks at the EcoCAR booth when they stopped to chat with me about their projects.

The EcoCAR 2 Chevy Malibu

The Wayne State team dub themselves the Hybrid Warriors, and they are modifying the Malibu with a parallel-through-the-road PHEV. In a nutshell, the modified Malibu has two power trains, with an electric motor in back and a 2.4L engine in front. By taking this parallel approach, the team has actually upped performance, even though they replaced the stock engine with a power plant that cranks out less power, takes up less room, and puts out fewer emissions. Before these modifications, the car went from 0 to 60 in 9.5 seconds; now it takes only 8.9 seconds.

Meanwhile, the Ohio State team has opted for a series-parallel PHEV that uses an electric motor for the rear axle and a 1.8 L engine for the front. The systems can operate in charge-depleting, charge-sustaining series, and charge-sustaining parallel modes. Personally, I was fascinated by Andrew Palmer's description of the team's infotainment system (redesigning the center stack is an optional component of the EcoCAR 2 competition) and how they aim to make phone connectivity more seamless.

Cooler yet, the team is working on augmented reality, using a BlackBerry PlayBook. Picture this: You hold a PlayBook over the engine of your car, and the screen overlays a transparent view of the engine. The possibilities for this kind of functionality are enormous, and I invite you to check out two blog posts (here and here) from another Andrew — QNX's Andrew Poliak — for examples of how augmented reality could pimp your next ride.

Before you go, remember to follow @QNX_Auto on Twitter, where I will continue to tweet out reports from SAE Convergence.

Doug Newcomb goes social with new car tech blog

Lots of people blog about automotive technology, but few have the chops to grab my attention. Doug Newcomb is an exception, and I invite you to check out his blog, which came online two weeks ago.

The blog may be new, but Doug himself has deep roots in automotive journalism. Among other things, he created the car technology section of Edmunds.com; edited several publications, including Car Audio and Electronics, Car Stereo Review, and Road&Track Road Gear; and contributed to many others, including Popular Mechanics, MSN Autos, Corvette Quarterly, and SEMA News. On top of that, he wrote Car Audio for Dummies.

So far, Doug's blog posts have run the gamut — from the new Garmin Suzuki infotainment system to the virtual exhaust sounds emitted by Audi's e-tron supercar. Speaking of which, here's a video showing how those sounds were created:



To learn more about this and other developments in car tech, take a minute to visit Doug's blog or connect with him on Facebook.

PostScript: In case you're wondering, I wrote this post before I discovered that Doug had written a short article on QNX's membership in the Car Connectivity Consortium. Holy synchronicity, Batman!